New Shortlinks for your iOS App

Apple quietly unveils vanity URLs – first noticed during an add for the upcoming Star Trek during the Super Bowl.

Matthew Delmarter's insight:

A much nicer way of linking directly to App Store content, rather than the long-winded links. Using an URL that includes the app or company name, you can create links to a single app or all your companies apps. These links are accessible worldwide and will automatically direct users to their country’s respective App Store.


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