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iPhone now more popular than Gmail

A friend just pointed me to an interesting blog entry from CampaignMonitor. It makes the following conclusions based on analyzing the email client usage of more than 300 million people from January to June 2009:

It continues to blow us away just how quickly the iPhone is moving mobile email forward. The iPhone now caters for 5.78% of the email client market, breezing past Gmail to become the 5th most popular email client in the world.

Put another way, iPhone now has more of the email client market than AOL, Lotus Notes, Thunderbird and Entourage combined. That's pretty incredible considering it's a mobile device and a relative newcomer compared to the rest of the market.

Thanks to their software update approach within iTunes, iPhone users are also prolific updaters. iPhone OS 1.0 and 2.0 are amongst the fastest shrinking email clients, while iPhone OS 3.0 is by far the fastest growing email client version on the market.

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This entry was posted on Monday, August 31st, 2009 at 3:31 pm and is filed under General, iPhone. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

3 Responses to “iPhone now more popular than Gmail”

  1. Sid Says:
    October 12th, 2009 at 1:46 pm

    iMatt, eh? ;)

    The answer to why the stat looking like that is explained in the comments of that article. It’s actually not a flattering to be top of that list (privacy issue).

  2. Matthew Delmarter Says:
    January 6th, 2010 at 7:38 am

    Hi Sid,

    I guess you are referring to the fact that the iPhone by default loads images in emails, but Gmail does not? (Yes you can turn this off on the iPhone).

    Yes that is an accurate comment. The other thing that sways the numbers is that you are not really comparing “apples” with “apples” – no pun intended. The iPhone stats are pretty much “device” stats – whereas Gmail is web-based software and not device specific. And of course a lot of people access their Gmail accounts using desktop software such as Thunderbird or Outlook, or even the iPhone itself, which again throws the stats out.

    The fact is that most web-based statistical analysis is part-art, part-science. It is the Trends that tell us something – and the trend shown by CampaignMonitor does indeed show how popular the iPhone has become, and over what period the growth spurts occur etc.

  3. Sid Says:
    January 18th, 2010 at 12:44 pm

    No, Gmail does not load images by default. Nor Yahoo and Hotmail. Years ago, this was what script kiddies (like me! LOL) used to find out if people read our emails. (And years ago we could trick people using embedded Javascript, ah … malicious days :P )

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